Saturday, December 4, 2010

Saturday Artisan: Puresin

A couple of months ago, Janelle stumbled upon my blog and facebook and contacted me if she could be featured. Well, why not? I'm all about promoting others who work hards in making their unique pieces.

So here you go, meet our Saturday Artisan: Janelle of Puresin.

Tell us a bit about yourself and what arts/ crafts that you make?
First and foremost I am an artist of many mediums. I am a bold, energetic, nerdy, fun, intelligent single mother to a beautiful girl named Veona. I also am a Model which is an art in itself. It is hard to pinpoint things about me because I am very well-rounded/ diverse but I love coffee and Halloween/Fall. My collection/items are Hair Accessories- Bows, Mini Top Hats, Clips etc Jewelry- Necklaces mostly that are diverse-I create BOLD adornments, INSPIRED by *HALLOWEEN* =zombies *punk* *rockabilly* *Tattoos* *city* *current & vintage fashions* *girly* *glamour* *life experiences* *raw emotions* *hate, love & heartbreak* *chaos & disaster* *mystery* *beauty & ugly* *nature* *pixies* *burning man* *goth*
Pure Sin is about being Original and looking Rad!

Which part of creation process that you like to do the most?
The random ideas and inspirations that pop into my head whether I am Out somewhere, in my dreams, people watching and so much more.

Could you share on how your organize your products, we all can use a little tips here and there in this department?
Haha, unfortunately when it comes to organization that is my weakness for my craft area. I have a WHOLE dining room table full of things along with a huge cart of 4 drawers full of stuff. I have become a little horder. I just designate an area on the table that I have to work on my bows and necklace then another area for the painting and such.

What is your favorite item in your shop?
Sheesh it is hard to choose they are like my kids :) Id have to say the skull stuff or a couple of my Bows.

What is your best seller?
Skeleton hands and bows but bottlecap necklaces come close ;)

How do you balance your personal and work life?
Well it is not easy as I am a single mother in college/school who works part time and still cooks, cleans, and so on. But I love keeping busy.

Do you have a favorite Etsy seller?
I have so many I am Etsy obsessed.

What is your goal for 2010? And are you on the right track?
My goal is to get as known as possible "networking" Along with doing more craft/shows/markets/fairs I can along with selling my items at more then the 3 stores they are at now :) Which I have 2 lined up and some more shows to be in soon I hope (fingers crossed)So Yes I think I am on track.

What is your favorite tool that you cannot live without?
ex 3000 glue and hot glue gun

How do you promote your shop?

Oh my this is the most time consuming. Well I am a nerd kinda *hehe* and I do a lot of networking online. I have a fb fan page and am on a Philly art website as well as my etsy and getting fellow models to do photoshoots/promote my items. My business cards are always great and I am in the works of making flyers eventually and blanketing the Lehigh valley and around PA first. I find word of mouth is always best and is strong! I also give some items to friends/family all ages to wear and then promotion can go from there as well.

Any advice for others running their on-line shop?
Be patient, and love what you are doing!

I am in the works of doing videos/vlogs, and tutorials therefore I will be making my own you tube for Pure Sin so I will Keep you posted but it’s not complete so for now follow my blogs and websites:

Stay-tuned for tomorrow's giveaway. The Pen Place's giveaway is on now. Come and enter!


  1. I learned that it is indeed possible to balance family life, while doing crafts that you love and running your own online shop! Inspiring!

  2. I enjoyed checking out Janelle's shop. Fun Creations! I like Halloween all year round too :)
    I would like to see more Nature products and maybe spiders snakes cauldrons and pentagrams.

  3. I loved looking thru her shop. I would like to see more blingy skulls...with rhinestones and jewels, etc. My daughter is really into that look:)


  4. I really love how diverse the shop is. I was at first a little taken aback with the Halloween themed items, but then I saw the bows and necklaces and I was hooked! I think it's great to have the diversity because you will be able to attract a wide variety of people and perhaps inspire others to try new things.